Genius Brands Signs Graphicly to Adapt the Fun and Learning in Baby Genius(R) Books for the Digital Marketplace

Baby Genius(R) Sing-a-long Board Books and Story Books Will be Released Across Digital Channels and eBook Stores

SAN DIEGO, July 30, 2013 (GLOBE NEWSWIRE) -- Genius Brands International, Inc. (OTCQB:GNUS), developer and marketer of entertainment products including the award-winning Baby Genius^® line of music and education-based products and characters, today announced it has signed an agreement with Graphicly to adapt the entire library of Baby Genius® books for distribution throughout the digital marketplace.

The move builds on current traction for Baby Genius® content online and will further expand distribution of the Baby Genius® brand in the digital world. The Company has seen a steady rise in downloads of Baby Genius songs for young children, increasing 74% in 2012 over 2011. Based on increasing monthly sales of downloaded songs, Genius Brands expects continued growth in sales through 2013.

Utilizing a proprietary cutting-edge entertainment and digital content publishing platform, Graphicly will transform twenty Baby Genius® titles into new formats for release across most digital platforms and eBook stores including Amazon Kindle, Kobo and Apple iBooks; the iPad and iPad Mini; and Android devices including Barns & Noble NOOK Tablet and Color and the Amazon Kindle Fire.

The library includes Baby Genius® sing-a-long board books, which encourage parents and children to sing together as they follow fun and educational stories.

"We are pleased to be working with the talented team at Graphicly as we leverage our prized Baby Genius® brand in the expanding digital marketplace. In just a few years, they have worked with thousands of publishers and over 10,000 independent creators. We are excited to join those ranks and anticipate creative new digital products that match the high quality expected by parents who trust the Baby Genius® brand for their children," said Genius Brands Chairman and CEO Klaus Moeller.

"We are delighted to be working with Genius Brands, and helping them adapt their award-winning educational titles to the digital and mobile content marketplaces," said Micah Baldwin, President & founder of Graphicly. "Leveraging Graphicly's leading eBook conversion and authoring platform, Genius Brands will be able to extend its rich educational titles through major content channels such as Amazon Kindle, Apple iBooks, Barnes & Noble, Kobo, and more."

About Genius Brands

Genius Brands International, Inc. is the developer and marketer of entertainment products including the award-winning Baby Genius® line of music and education-based products and characters. The Company is developing and marketing a growing line of Genius branded products that entertain and educate the whole family. Baby Genius® awards include: Mom's Choice Award, The National Parenting Center Seal of Approval, The Toy Insider Best Toddler Toys, Dr. Toy 100 Best Children's Products, NAPPA Honors Award, iParenting Excellent Product Award, Creative Child Preferred Choice Award, Latino DVD Awards, iParenting Media Award, Film Advisory Board Award of Excellence, Kids First! Quality Children's Media Endorsement, Parents Magazine 2002 "Video of the Year," and Best "Under 3" QSR Program 2004/2005 from Restaurant Magazine. Baby Genius® products are available at most major retailers and have international exposure in over 40 countries. For brand information please visit www.babygenius.com. For Company information please visit https://ir.stockpr.com/babygenius/overview.

For Graphicly sales inquiries please contact michael@graphicly.com. For Graphicly marketing and media inquiries please contact gregt@graphicly.com

Forward-looking statements

This release contains forward-looking statements made by or on behalf of Genius Brands International Inc. All statements that address operating performance that the Company expects will occur in the future, including statements relating to operating results for fiscal 2013 and beyond, revenue growth, future profitability or statements expressing general optimism about future operating results, are forward-looking statements. These forward-looking statements are based on management's current views and we cannot assure that anticipated results will be achieved. These statements are subject to numerous risks and uncertainties, including, among other things, uncertainties relating to the Company's success in judging consumer preferences, financing the Company's operations, entering into strategic partnerships, engaging management, seasonal and period-to-period fluctuations in sales, failure to increase market share or sales, inability to service outstanding debt obligations, dependence on a limited number of customers, increased production costs or delays in production of new products, intense competition within the industry, inability to protect intellectual property in the international market for our products, changes in market condition and other risks and uncertainties indicated from time to time in our filings with the U.S. Securities and Exchange Commission (SEC) available via the SEC's website at www.sec.gov. Readers are cautioned not to place undue reliance on forward-looking statements and are encouraged to consider the risk factors that could affect actual results. The Company disclaims any intent to update forward-looking statements.

CONTACT: Investor Relations Contact:
         Mr. Klaus Moeller
         Chairman and CEO
         Genius Brands, Inc.
         Tel:  +1-619-481-6511
         E-Mail: Klaus@GNUSInc.com
         Website: www.babygenius.com

         Media Contact:
         John Russel
         RUSSEL Public Relations
         Tel: +1-818-561-5072
         Cell: 818-516-8572
         E-Mail: JRussel@russelprla.com

Released July 30, 2013